Wake N Lake it's an unusual sports club, located within the “Pallavicini Estate” On the outskirts of Rome. For Wake N Lake, we created an integrated communication strategy, starting with the creation of the logo, which is suitable for telling this original reality in the most appropriate language.

The intervention involved every stage of brand positioning, from defining the Brand Identity to website design (not just as a showcase but as a conversion tool). Significant emphasis was also placed on developing engagement campaigns to strengthen the community and brand perception.